Online shopping in Pakistan has grown rapidly in the last decade, transforming the way people buy everything from clothes to electronics, groceries to cosmetics. With the convenience of browsing and purchasing from the comfort of home, consumers now have access to countless e-commerce platforms catering to diverse needs. This article explores the top online shopping websites in Pakistan as of 2025, helping users discover reliable, affordable, and trustworthy platforms to make smart buying decisions.
1. Daraz.pk
Daraz is the undisputed giant in Pakistan’s e-commerce landscape. Launched in 2012 and later acquired by Alibaba Group, Daraz offers an extensive range of products including fashion, electronics, household items, groceries, and more. It supports multiple payment methods, including cash on delivery, debit/credit cards, and mobile wallets like Easypaisa and JazzCash.
Key Features:
Massive product variety
Frequent sales and discounts (11.11, Black Friday)
Easy return and refund policies
DarazMall for verified branded products
2. Telemart.pk
Known for its focus on gadgets, electronics, and mobile phones, Telemart has built a reputation for competitive prices and genuine products. The platform also sells fashion, watches, and home appliances.
Key Features:
EMI (Installment) plans available
Loyalty reward program
Wide range of imported products
Verified product authenticity
3. PriceOye.pk
PriceOye specializes in price comparison and direct sales of electronics. It’s especially popular for mobile phones, TVs, and other gadgets. With real-time price tracking and customer reviews, the platform offers a trusted experience.
Key Features:
Price comparison for informed decisions
Exclusive deals and bundles
Easy-to-understand product specs and reviews
4. iShopping.pk
iShopping offers a diverse selection of products from categories like consumer electronics, fashion, books, beauty products, and groceries. It targets both individual buyers and small businesses.
Key Features:
Branded products with warranty
Regular promotions and seasonal sales
Reliable customer service and delivery
5. Symbios.pk
One of the pioneers in Pakistan’s e-commerce industry, Symbios is known for its gadgets and electronics catalog. Over the years, it has expanded to include toys, health equipment, and even sports gear.
Key Features:
Detailed product specs
Nationwide delivery
Emphasis on electronics and fitness gear
6. Naheed.pk
Originating from the popular Naheed Supermarket in Karachi, Naheed.pk offers groceries, household goods, cosmetics, and baby care products. It’s ideal for everyday essentials.
Key Features:
Fast delivery in Karachi and major cities
Loyalty points and promotional discounts
Reliable grocery shopping platform
7. HumMart.com
An initiative by Hum Network Limited, HumMart is a grocery-focused online store serving multiple cities in Pakistan. It has become a household name for groceries, baby products, and daily necessities.
Key Features:
Fresh and packaged groceries
Scheduled delivery slots
Budget-friendly bundles and discounts
8. ChaseValueCentre.com
A popular choice for budget-conscious shoppers, Chase Value offers affordable options in clothing, accessories, cosmetics, and household goods.
Key Features:
Great value for money
Online and in-store shopping synergy
Ideal for budget fashion and essentials
9. Khaadi.com
Khaadi is one of Pakistan’s most loved fashion brands. With an excellent online shopping experience, the site offers ready-to-wear, unstitched fabrics, accessories, and fragrances.
Key Features:
Trendy collections and seasonal launches
Nationwide delivery
User-friendly website with secure checkout
10. AlkaramStudio.com
Alkaram Studio is another major fashion retailer that has embraced e-commerce. Their website offers both Eastern and Western fashion, along with home textiles and bedding.
Key Features:
High-quality fabrics and designs
Regular sales and discount codes
Fast delivery for online orders
11. GulAhmedShop.com
A trusted textile brand, Gul Ahmed’s e-store offers a comprehensive collection of unstitched and stitched suits, along with bedding, towels, and accessories.
Key Features:
Long-standing brand reputation
Easy-to-navigate platform
Cash on delivery and card payments
12. OutfittersStores.com
Outfitters is popular among Pakistan’s youth for Western wear. Their online store offers men’s and women’s clothing, shoes, and accessories.
Key Features:
Stylish, contemporary fashion
Frequent sales and flash discounts
Mobile-optimized shopping experience
13. LibertyBooks.com
Book lovers in Pakistan turn to Liberty Books for a wide selection of local and international titles. The online store features novels, academic books, stationery, and more.
Key Features:
Pre-orders and new releases
Student discounts and promotions
Nationwide book delivery
14. Bagallery.com
Bagallery specializes in beauty and lifestyle products. It is especially favored by women for makeup, skincare, accessories, and wellness items.
Key Features:
Original imported and local products
Collaborations with influencers
Frequent beauty box offers and giveaways
15. ShopHive.com
Focused on electronics and office supplies, ShopHive serves both individual consumers and corporate clients. It also offers furniture and kitchen appliances.
Key Features:
Business-friendly B2B options
Secure packaging and swift delivery
Product comparisons and detailed specs
16. Mega.pk
Mega.pk is another electronics-centered platform offering laptops, phones, cameras, and gaming consoles. Their extensive product range and clear pricing make it a strong competitor.
Key Features:
Transparent warranty information
In-depth tech product descriptions
Professional after-sales service
17. Goto.com.pk
Goto provides a variety of products ranging from fashion and electronics to toys and home decor. The platform aims to be a one-stop shop for all consumer needs.
Key Features:
User-friendly interface
Multiple seller marketplace model
Safe and trackable deliveries
18. Shophub.pk
Shophub is an emerging e-commerce player focusing on modern lifestyle items like gadgets, decor, smart devices, and travel accessories.
Key Features:
Niche product categories
Quick dispatch services
Engaging blog and buying guides
19. RinstraMall.com
An extension of the Rinstra entertainment platform, Rinstra Mall supports local artisans and cultural products. It provides a space for handmade, organic, and ethically sourced items.
Key Features:
Unique, locally crafted items
Ethical and sustainable focus
Supporting cottage industry and SMEs
20. Facebook and Instagram Shops
Though not traditional websites, social commerce through Facebook and Instagram plays a massive role in online shopping in Pakistan. Thousands of small businesses use these platforms to reach customers.
Key Features:
Direct communication with sellers
Custom or made-to-order items
Local delivery and payment flexibility
Tips for Shopping Smart Online in Pakistan
Check Reviews and Ratings: Always read what other customers say.
Verify Return Policies: Know the return window and who pays for return shipping.
Use Trusted Platforms: Stick to verified or established sellers.
Avoid Too-Good-To-Be-True Deals: Unrealistic discounts are often red flags.
Track Your Orders: Use tracking IDs to stay informed.
Conclusion
Online shopping in Pakistan has grown into a diverse, vibrant, and accessible marketplace. From mega-platforms like Daraz to niche stores like RinstraMall, consumers now have more choices than ever before. With improved digital infrastructure, customer service, and payment solutions, the future of e-commerce in Pakistan looks promising.
Whether you're looking for fashion, electronics, groceries, or handmade crafts, there's a platform tailored for you. Explore these top shopping websites to make your online retail experience efficient, secure, and enjoyable in 2025 and beyond
